Rollr

Rollr sells beautiful, refillable and lifetime roll-on deodorant applicators and all-natural and highly effective refills in the form of a powder in zero-waste sachets. This makes Rollr the most beautiful, effective and efficient refillable deodorant on the market.

Basic details

Amount raising

€460,000

Country

United Kingdom

Industry

Ecommerce, Climate, Health

Website

https://rollr.co.uk

Founders

Last updated:

May 29, 2023

Key Achievements

The ex beauty editor of Grazia magazine has been testing Rollr and said: “Not often do I find a product these days that’s actually unique, but Rollr has turned my head! I love their innovative, luxury packaging - but what’s even better is the formula inside. I have tried many natural deodorants in my time (none in fact as a gel roll-on which is my preferred option!) and this is by far the greatest. Not only does it smell delicious - Aesop vibes! - it keeps me dry all day.” The beauty editor of the Mail on Sunday's YOU magazine said (in YOU magazine): "The natural deodorant market is booming, but one refillable brand that has really impressed me is Rollr"
The head of Unilever Ventures said that our scents are exceptional.

Premium Details Available

Monthly Revenue
Growth rate (month over month)
Contextual explanation on monthly revenues
Number of paying customers
Number of active users
Percentage of company owned by founders
Amount raised in the past
Is there a lead investor?
Amount in this round already committed
When aiming to close this round?

Percentage of their time founders are spending on this.
Is there a founder with previous c-level or founder experience?
Is there a founder with exit experience?
Is there a founder with previous sector experience?
Is there a women founder with at least 5% in the team?
Year founded

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Premium Details

(Data is self reported)

Monthly Revenue

pre-revenue

Growth rate month over month

not growing

Monthly revenue context

Pre-sales (except Kickstarter)

Number of paying customers

600

Monthly active users

How much have you raised in the past?

80,000 was the pre-seed round. My partners and cofounders have raised around 10m between them in the past few years.

Do you have a lead investor?

yes

How much of this round already committed?

250000

When are you aiming to close this round?

Patent status

2 patents. first is for a lid-lock mechanism which prevents leaking when mixing our powder to water. Second is for the concept of powder to solution within the final bottle which we also invented.

Year founded

2020

How much time do the founders spend on the business?

100%

Is there a founder with previous co-founder / c-level at startup experience?

Yes

Is there a founder with previous Sector Experience?

Yes

Is there a founder with previous Exit Experience?

Yes

What percentage of company is owned by founders?

100% owned by founders

Is there a women founder with at least 5% of the shares?

Yes

Is there a founder with a EUR / Erasmus MC or TUDelft relation?

Graduation year from EUR, Erasmus MC or TUDelft

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