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Lexx Contacts

Lexx contacts offers a subscription for extremely thin and comfortable daily contact lenses. No more dry eyes. Lexx contacts are so thin, you won't even feel them. Less irritation. Super easy subscription. Order once, then delivered on your schedule. Through the letterbox. Eco-conscious brand. Lexx beats the market average with 80% less plastics and 70% less water and CO2 neutral packaging.

Basic details

Amount raising
€250,000
Country
Netherlands
Industry
Ecommerce
Founders
linkedin profile of founderlinkedin profile of founderlinkedin profile of founder
Last updated:
April 29, 2023

Key Achievements

  • - Lexx has extremely satisfied customers. - Lexx has 80+ 5***** ratings on Trustpilot based on just 138 subscribers. - Built shopify website with Firmhouse integration for excellent customer subscription management. - Maneged to decrease CPA from €70 to €35 (and is getting better) - Average LT Chrun around 8% - Press coverage around new and more sustainable contact lens brand - Invited to pitch for retail rookie of the year 2022 - We're able to scale to 2000 subscription customers and €750k ARR with 200k investment.
  • - Online growth through Google, Meta - Online growth through Affiliate marketing - Several Eyecare groups are showing partnership interest

Premium Details Available

  • Monthly Revenue
  • Growth rate (month over month)
  • Contextual explanation on monthly revenues
  • Number of paying customers
  • Number of active users
  • Percentage of company owned by founders
  • Amount raised in the past
  • Is there a lead investor?
  • Amount in this round already committed
  • When aiming to close this round?
  • Percentage of their time founders are spending on this.
  • Is there a founder with previous c-level or founder experience?
  • Is there a founder with exit experience?
  • Is there a founder with previous sector experience?
  • Is there a women founder with at least 5% in the team?
  • Year founded
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Premium Details

(Data is self reported)
Monthly Revenue
€1K - €5K
Growth rate month over month
>16%
Monthly revenue context
We invested in a period of 4 months month on month growth. We grew from €789 to €4267
Number of paying customers
138
Monthly active users
138
How much have you raised in the past?
zero
Do you have a lead investor?
How much of this round already committed?
100000
When are you aiming to close this round?
Q2
Patent status
No
Year founded
2022
How much time do the founders spend on the business?
100%
Is there a founder with previous co-founder / c-level at startup experience?
Yes
Is there a founder with previous Sector Experience?
Yes
Is there a founder with previous Exit Experience?
No
What percentage of company is owned by founders?
100% owned by founders
Is there a women founder with at least 5% of the shares?
No
Is there a founder with a EUR / Erasmus MC or TUDelft relation?
None of these
Graduation year from EUR, Erasmus MC or TUDelft

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